MEETINGLISTS.COM

MeetingLists.com is a data and information company serving the hospitality industry, providing targeted intelligence on group meetings, conventions, and conferences, helping sales and marketing teams find their next leads.

The company had a new logo but no framework for how to use it or build an identity around it. I developed comprehensive Brand Guidelines for the marketing team and outside vendors, then carried the new identity across print, digital, and social channels.

Every element was chosen to reflect what MeetingLists.com does best: turning vast amounts of data into precise, actionable insight. A recurring dot pattern evokes data points converging on a target, a visual nod to the platform’s ability to zero in on specifics. A high-energy color palette conveys momentum and opportunity, and a clean, modern typeface reinforces the brand’s tech-forward character. The result is a confident, cohesive digital identity for a company built on data.

Services

Brand Guidelines
Website Design
Stationary
Digital Ads
Social Media
Email Design

Credits
Meg & Me Design: Creative Direction, Art Direction, Production